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Faculty Member Details

Staff Id : 09730
Name : Dr. C. KATHIRAVAN (Deputed)
Designation : ASSOCIATE PROFESSOR
Department : BUSINESS ADMINISTRATION
Qualification : M.B.A.,Ph.D.,
Specialization : E-Commerce, Marketing, Strategic management
Date of Birth : 02-05-1973
Date of Joining : 24-03-2004

Present Address Contact Number E-Mail Address
A-2, Prabhu Abode,
45/15, New St.,
Chidambaram-608001		9994249466kathirc@gmail.com

Research Guidance
Discipline Awarded Guidance
M.Phil./M.E./M.Sc. 4-
Ph.D. 96


Conference /Seminar / Symposia / Workshop
Conference Seminar Symposia Workshop
National International
Attended 2424151020
Conducted 6161026


Research Projects
Major Projects Minor Projects Total Amount (Rs.)
Completed -2750,000
Ongoing ---

Teaching and Research Experience Industry Experience
20 Years7 Years

Journals Conference Books Published Popular Article
National International National International
- 18 - - - -

List of Publications - International
Dr.C.Kathiravan; K.Dhanalakshmi, "Employees of the Rail Coach Engineering Factory's Talent Management and Team Effectiveness.", Design Engineering Scopus Indexed Journal, Volume 0011-9342, Number 8, Oct 2021, pp. 363-373. 2021.
Dr.C. Kathiravan ; A.Rajasekar, , "Sentiment Analysis And Text Mining of Online Customer Reviews For Digital Wallet Apps of Fintech Industry.", International Journal of Aquatic Science Web of Science Indexed, Volume 2008-8019, Number 12, Aug 2021, pp. 2129-2150. 2021.
Dr.C.Kathiravan; B. Padmaja, "Women In the Information Technology Sector's Exploring Financial Knowledge And Investment Decision.", Palarchââ,¬â"¢s Journal of Archaeology of Egypt/Egyptology Scopus Indexed Journal, Volume 1309-6591, Number 18, Jul 2021, pp. 782-792. 2021.
Dr.C. Kathiravan ; P. Mahalakshmi,, "Effects of Advertising on ImpulsiveBuying Behavior InE-Tailing.", JOURNAL OF CRITICAL REVIEWS Scopus Indexed Journal, Volume 7, Number 1, Jun 2021, pp. 2509-2514. 2021.
Dr.C.Kathiravan,; A. Rajasekar, "Influence of Conflict Management Styles on Organizational Commitment among the Bank Employees.", International Journal of Psychosocial Rehabilitation, Scopus Indexed Journal, Volume 23, Number 1, Jun 2021, pp. 1-10. 2021.
Dr.C.Kathiravan, A. Rajasekar, "Influence of emotional intelligence on organizational commitment among bank employees..", Indian Journal of Adult Education UGC Care, Volume 82,, Number 1, Jun 2021, pp. 130-135. Volume Number , Jun 2021, pp. .
Dr.C.Kathiravan, "Aerobic Exercise's Effect On Bank Employees' Organizational Commitment.", Turkish Journal of Physiotherapy and Rehabilitation; Scopus Indexed Journal, Volume ISSN 2651-446X, Number 2651-446X, Sep 2021, pp. 20079-20085. 2021.
Dr.C. Kathiravan; S.Velmurgan,, "A Strategic View of Competency Mapping on Organizational Commitment with a Focus on Bank Employees.", Turkish Online Journal of Qualitative Inquiry Scopus Indexed Journal, Volume 12, Number 1, Jul 2020, pp. 5144-5154. 2021.
Dr.C. Kathiravan V.Palanisamy & P. Mahalakshmi, "Analysis of Individual Investorââ,¬â"¢s Perception towards Performance of Equity Trading in India.", Jour of Adv Research i n Dynamical & Control Systems Scopus Indexed Journal, Volume 11, Number 1, Jul 2019, pp. 1022-1027. 2019.
Dr.C. Kathiravan, Dr.M.Manivannan, "A Scale Development Approach to Employees Perspective of Knowledge Management In Banks.", Restaurant Business Scopus Indexed Journal , Volume 118 , Number 1, Jul 2019, pp. 1-117. 2019.
C.Kathiravan, R. Kanthiah Alias Deepak,, "Role of Product Cause Fit in Cause Related Marketing Campaign Decisions.", International Journal of Engineering and Advanced Technology (IJEAT) Scopus Indexed Journal, Volume 8 , Number 1, Jul 2019, pp. 406-413. 2019.
C.Kathiravan, P.Mahalakshmi, "Online impulse buying behavior of Consumer triggered by digital marketing.", Journal International Journal of Recent Technology and Engineering (IJRTE) Scopus Indexed , Volume 8 , Number 1, Jul 2019, pp. 648-653. 2019.
Dr.C.Kathiravan; V.Suresh, "Assessment of service quality dimensions in healthcare Industry: A Study in a Selected Hospital .", International Journal of Control and Automation Scopus Indexed Journal, Volume 12 , Number 1, Aug 2019, pp. 219-225. 2019.
C.Kathiravan, V.Suresh, "An Examination on Customer Satisfaction Towards Air-Conditioner User in Chennai City.", International Journal of Recent Technology and Engineering (IJRTE), Scopus Indexed Journal, Volume 8 , Number 1, Sep 2019, pp. 380-384. 2019.
E.Chandramouli & Dr.C.Kathiravan, "Impact of adoption of aerobic Exercise on stress Management among bank executives.", International Journal of Pharmaceutical Research Scopus Indexed Journal , Volume 11 , Number 1, Oct 2019, pp. 816-821. 2019.
C.Kathiravan & E. Chandramouli, "Employees Perspective of Knowledge Management in Health Care Industry on Their Performance.", Indian Journal of Public Health Research & Development Scopus Indexed Journal, Volume 10, Number 1, Nov 2019, pp. 730-735. 2019.
Dr.C. Kathiravan, Padmaja Bhagavatam, "Influence of Entrepreneurial Creativity on Competitive Advantage in Automobile Engineering and Technologies Industries.", International Journal of Advanced Science and Technology Scopus Indexed , Volume 27, Number 1, Nov 2019, pp. 166-172. 2019.
Dr.C. Kathiravan, Dr. S. Dinesh, P. Mahalakshmi,, "Determinants of over theCounter (OTC) Purchasing Behavior of Medicines in the Pharmaceutical Industry .", Test Engineering and Management Journal Scopus Indexed, Volume 29, Number 1, 2019, pp. 6600-6607. 2019.